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Guides on deliverability, warmup, authentication and blacklists, written for people who send cold email.

Mock comparison card: free Gmail gets a cross and Google Workspace a check for own domain, SPF/DKIM/DMARC, separation, suspension risk and room to scale
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Can You Send Cold Email From a Free Gmail Account?

No. Free Gmail accounts have low sending limits, no domain authentication you control and a high suspension risk. Use Google Workspace on separate domains instead.

Oct 26, 2026 · 3 min read

A mint-green envelope with a small glass cube and a bead chain clipped to its corner, a nod to hidden tracking pixels, beside the headline "Is tracking costing you the inbox?"

Open Tracking, Click Tracking and Custom Tracking Domains: What They Do to Cold Email Deliverability

Open and click tracking add an image and rewritten links to every cold email. What each one costs you in deliverability, and when a custom tracking domain helps.

Oct 26, 2026 · 7 min read

How to Check If Your Emails Are Going to Spam (5 Ways)

How to Check If Your Emails Are Going to Spam (5 Ways)

Five ways to check whether your emails land in spam: a placement test, seed inboxes, Google Postmaster Tools, reply-rate drops and authentication checks.

Oct 19, 2026 · 3 min read

Should You Use a Separate Domain for Cold Email?

Should You Use a Separate Domain for Cold Email?

Yes. Send cold email from separate lookalike domains, never your main one, so a deliverability problem can't reach your team email. How to set them up.

Oct 19, 2026 · 3 min read

What Is a Good Bounce Rate for Cold Email?

What Is a Good Bounce Rate for Cold Email?

Under 2% is good for cold email, 2 to 5% needs attention and over 5% is damaging your reputation. Hard vs soft bounces, and how to keep your bounce rate low.

Oct 19, 2026 · 3 min read

The Cold Email Deliverability Checklist: 25 Checks Before You Hit Send

The Cold Email Deliverability Checklist: 25 Checks Before You Hit Send

A 25-point cold email deliverability checklist: domains, SPF, DKIM and DMARC, inbox setup, warmup, list quality, copy and monitoring.

Oct 16, 2026 · 3 min read

Gmail, Yahoo and Microsoft Sender Requirements Explained

Gmail, Yahoo and Microsoft Sender Requirements Explained

What Gmail, Yahoo and Microsoft Outlook require from senders: SPF, DKIM, DMARC, alignment, one-click unsubscribe and spam rates, for cold email.

Oct 16, 2026 · 3 min read

Google Workspace Sending Limits: How Many Cold Emails Can You Send Per Day?

Google Workspace Sending Limits: How Many Cold Emails Can You Send Per Day?

Google Workspace allows 2,000 emails a day per user, but safe cold email volume is 30 to 50 per inbox. The real limits and how to scale past them.

Oct 16, 2026 · 3 min read

How Long Does Email Warmup Take? A Realistic Week-by-Week Timeline

How Long Does Email Warmup Take? A Realistic Week-by-Week Timeline

Most new inboxes need 2 to 4 weeks of warmup before cold email. A realistic week-by-week schedule, what speeds it up, and why to never switch it off.

Oct 16, 2026 · 3 min read

How Many Mailboxes and Domains Do You Need for Cold Email? (With Formula)

How Many Mailboxes and Domains Do You Need for Cold Email? (With Formula)

A simple formula for how many inboxes and domains you need for your cold email volume, with examples for 200, 500, 2,000 and 10,000 emails a day.

Oct 16, 2026 · 3 min read

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